What is Swinging Phoenix Golf (SPG)?   Swinging Phoenix Golf an online golf pro shop that will provide high end and unique Swinging Phoenix and Elon College merchandise that cannot be found in the usual places (ie: Campus Bookstores or online). Our team will curate the best pieces from the best brands in the world of golf and bring them to the Swinging Phoenix Family.  Regardless of if you were a Fighting Christian or a Phoenix, we have you covered. To be clear, we are not part of, affiliated with or endorsed by Elon University.

The concept of SPG was created at an Elon Homecoming a few years ago. As our founder spoke with Elon Alums at tailgates, it became very clear that a bespoke golf apparel shop could fulfill a need within our community. Alums voiced that they were disillusioned with the existing apparel offerings. When our owner brought up the idea of creating a pro shop featuring brands like Johnnie-O, Stitch Golf, Holderness and Bourne, Western Birch, Imperial and Richardson in passing, the response was overwhelming, “You have to make that happen!” A year and half later, with a lot of prodding and some angst, SPG is coming slowly to life…partnership by partnership, vendor by vendor and piece by piece. We hope to add additional brands as SPG grows.

Who we are: Swinging Phoenix Golf was created by an Elon parent (x2) and Alumni (’96) with the help and feedback from his family (all Alumni as well) and several Elon College and University Alums. A big thank you to all who took the time to help bring this to life!

Why:  As an Alumni and Elon parent(2x), our family wanted to give back to the Elon Community in a unique way. This store became the vehicle that we will use to accomplish that end. As we grow, we will strive to use Elon alumni and students whenever possible to help build and grow the brand. 

Giving Back: Primarily, Swinging Phoenix Golf will donate the majority of profits to help propel the Elon Golf Program (2025 CAA CHAMPS!) forward. In addition, we will offer unique items whose proceeds will be directed to funding  The Mark Foley Memorial Scholarship and Jeffery D. Bennett Memorial Scholarship.

The Elon golf program has been making tremendous strides over the years and is moving up the rankings quickly.  In April of 2025 they earned the title of CAA Conference Champions. A first since becoming a D1 Program and the first conference championship since 1994.  With the momentum building, their goal is to become a consistent top 25  Program. To accomplish that goal, the program will require additional consistent funding and support.  We hope to be a small source of that required revenue going forward.

To learn more about the The Mark Foley Memorial Scholarship please click here.

To learn more about The Jeffery D. Bennett Memorial Scholarship please click here and go to page 41. 

Feedback: We welcome all feedback.  Good, bad or indifferent. If there is a brand or product that you would like to see, let us know! If you have a contact at one of those brands for us to reach out to, even better! If we can make it happen, we certainly will. 

Shipping: For now, SPG is being run out of our home. We will do our best to get each order out as soon as possible, usually within 24 hours. But we are not Amazon! We each have day jobs to cover the bills, so we ask for some patience in the event that fulfillment takes a few extra days. In the event that we are out of town when you order comes in, we will notify you that shipping will be delayed when the order is placed.

Our hope is, if SPG grows in size, we can have a physical space near Elon to provide  fulfillment and provide a few jobs for Elon Students throughout their academic careers. Admittedly, that is pretty far down the road at this point but it is a goal.

Will you run sales?  Can I get a discount?  Not likely* for two reasons! 

Our vendors sell similarly priced colligate gear on their sites at MSRP.  If we undercut our vendors, that would be “frowned upon” and more than likely our account would be terminated. We will not jeopardize our relationships with the companies that stuck out their necks for us in the early days as we were bringing SPG to life.

Nearly all of the proceeds from SGP will be going to help fund the Elon Golf program and student scholarships! Any discounts result in less money going back to the community we love. So, asking a discount is kind of like asking for change back when making a donation to the Salvation Army red kettle. Don’t be that person!

There is one exception to that rule: Bulk orders for Elon related golf outings and get-togethers. If you want to order items from us in bulk for an event, we will work to get you the best pricing possible for both of us. Please allow a lot of lead time (think 4-6 weeks as a minimum) as each product is special ordered due to the custom nature of everything we sell.